Frequently asked questions
What is the best time to make a professional first contact?
Tuesday and Thursday mornings, generally between 10 AM and 12 PM, or early afternoon (2 PM - 4 PM) tend to be the most effective for reaching B2B prospects.
How can you effectively personalize a first contact by email or LinkedIn?
Prepare your pitch and key talking points, research the prospect beforehand, have a clear objective for the call, and anticipate common objections.
What to do if my contact is protected by a "gatekeeper" (assistant, switchboard) during a phone call?
Persistence is key: it typically takes 6-8 attempts to reach a prospect. Vary your approach across calls and combine with email and LinkedIn touchpoints.
