Comparison

Cuevr or Qwilr: which one should you choose for your sales proposals?

Qwilr turns the proposal into an interactive web page, with quotes that have options, online payment and a connected CRM. Cuevr takes the deal from qualification to signature: it qualifies, writes with Cuevr AI, scores the proposal before sending and tracks every reader. Here is where each one is best, with dated sources.

Nicolas Delignières

Facts checked on October 13, 2026 · 13 min read

At a glance

Qwilr

Best for: Web proposals with built-in payment
Reference price: $75 Scale, 10 seats minimum, annual only
Our scorecard: 3.9

CuevrOur tool

Best for: Close more deals with proposals
Reference price: €49 excl. VAT one plan, every feature, no minimum
Our scorecard: 4.3

Criterion by criterion

The verdict

Choose based on how you sell.

Choose Qwilr if…

The web proposal that gets accepted and paid

You want to collect payment on acceptance: full payment, deposit or subscription, via Stripe.
Your quote is configurable: options, plan cards, quantities chosen by the client.
Your team lives in HubSpot, Pipedrive or Zoho, and you want views and acceptances to flow back there through a native connector.
Several people build each proposal, with internal comments.

Less suited if

your team works in a language other than English (the Qwilr app is in English only); you want generation from the deal without taking the Scale plan (10 seats minimum, annual), or you answer RFPs and tenders.

Choose Cuevr if…

The proposal that gets signed

You want to qualify the deal before writing, and know what is missing from discovery.
You want Cuevr AI to write from the qualification, your knowledge base and specialized agents designed on the best sales methods.
You want to know before sending whether the proposal convinces, then who reads it, section by section.
You also answer RFPs and tenders, public and private.

Less suited if

You want to collect payment in the proposal or price from a product catalog; you need a native CRM connector (Cuevr connects through its API and webhooks) or comments in the proposal.

If you remember one thing

Qwilr gets the proposal accepted and paid on the page; Cuevr scores the proposal and suggests its fixes before sending.

Try Cuevr for free See a demo

14 days · 5 proposals created, 1 sent · no credit card

We make Cuevr. Every fact about Qwilr links to its source, checked on October 13, 2026; an error reported by a vendor is corrected within 5 business days. · Method and sources

In short

Definition

Quick answer

Qwilr is the right choice for a proposal as a web page that the client configures, accepts and pays, natively connected to your CRM. Cuevr is the right choice to get proposals written for each client signed: it qualifies the deal, writes with Cuevr AI, scores the proposal before sending, tracks every reader and gets it signed; it also answers RFPs and tenders. Both publish the proposal as a web page with your branding.

What Qwilr does really well

Qwilr is a mature proposal tool. It turned the proposal into a web page the client interacts with, and connects it to the rest of the sales cycle: quote, payment, CRM.

The interactive page
Blocks, embedded content, quote block as a table or plan cards, options, quantities chosen by the client, discounts and taxes displayed. [10]
Collect payment on acceptance
QwilrPay, built on Stripe, collects a full payment, a fixed or percentage deposit, or a recurring subscription; 0.09% fee per transaction in Starter, none above it (Stripe fees on top). [1] [13] [14]
The CRM both ways
Pages created from HubSpot, Pipedrive or Zoho from Starter, Dynamics in Growth, Salesforce in Scale; views and acceptances logged by default in the HubSpot deal timeline, with the audit trail PDF; automations that move the deal to the chosen stage (Growth, Scale). [1] [15]
Building as a team
Several members on the same page, one editor per block so nothing gets overwritten, internal comments with mentions, read or edit rights per page and per folder. [7] [8] [9]
Generation from the deal, in Scale
The Smart Proposal Engine reads the deal in Zoho, Pipedrive or Salesforce (HubSpot is announced, not yet available) and picks sections, prices and messages through conditional content; AI Prefill (Google Gemini) fills the fields from notes, transcripts, emails or Gong calls, with the team’s brand voice and sales playbook. [2] [3] [4]
Finely controlled access
Password, expiry date, view limit; in Growth and Scale, reader email verification and domain restriction. [1] [20]

Three moments where they differ

Both tools publish a branded web page and track how it is read. The difference lies in the moment of the sale where each one puts its intelligence.

Before sending: understand the deal
Qwilr starts from the proposal form. In Scale, the seller pastes meeting notes, a transcript or emails (up to 200,000 characters), or picks up to ten Gong calls; AI Prefill draws the field values from them, following a prompt written by the administrator, and an empty required field blocks creation. [2] [4] Cuevr starts from discovery. The qualification organizes the deal into four sections (context, needs, project, decision), imports notes, transcripts or dictation, resolves contradictions, then gives a score per section, the missing information and the script for the next meeting. Below your organization’s target score, Cuevr warns you before writing. Sales qualification →
From the comparison table
Start from the client’s stakes
Qwilr
AI Prefill reads notes, transcripts, emails and Gong calls and fills the fields; required fields; discovery gaps not flagged · Higher plan (Scale)
Cuevr
4-section framework, import of notes, transcripts and dictation, score, gaps, meeting scriptIncluded
When writing: a proposal built for this client
In Scale, Qwilr assembles the proposal through rules (conditional content based on deal variables) and AI Prefill writes the text fields from the meeting. On every plan, its AI writing tools generate a draft, rephrase or expand a text; its AI page builder is in beta. [2] [5] [6] Before sending, the help center describes internal comments, not content analysis. [8] Cuevr AI writes from three sources: the deal qualification, the company’s knowledge base and specialized agents designed on the best sales methods. It suggests an outline linked to the qualification, writes the sections you keep, then Cuevr scores the proposal out of 100 (personalization, persuasion, professionalism) and anchors its recommendations in the text: “Accept” replaces the passage in one click. The editor and Cuevr AI →
From the comparison table
Writing: sources and structure
Qwilr
Conditional content based on the deal; fields written from the meeting, with brand voice and playbook · Higher plan (Scale). AI writing from a prompt · Included. AI page builder · Beta
Cuevr
Cuevr AI: deal qualification, company knowledge base, specialized agents designed on the best sales methods; suggested outline, sections written one by oneIncluded
Before sending
Qwilr
Internal comments; content analysis and approvals not documented
Cuevr
Score out of 100 and letter grade (3 axes), recommendations in the text, one-click fixesIncluded
After sending: who reads, when to follow up, how to sign
Qwilr measures time per block and per reader, and sends emails on view, on acceptance, when an acceptance form stays unfinished for more than an hour, or when a page’s engagement level changes; history ranges from 60 days (Starter) to unlimited (Scale). [1] [16] [17] [18] Cuevr tracks time per section and per reader, gives each reader a heat score and ranks twelve signals in the “To do today” dashboard (Never opened, Strong return, Signature opened…). At signing, Qwilr has the client sign on the page and produces an audit trail and a PDF of the agreement; its email verification applies to the reader, on opening (Growth, Scale), with no documented link to the signer. [20] [21] [22] Cuevr sends a six-digit code to the signer and links the evidence file to the signed version. Tracking → · E-signature →
From the comparison table
Tracking: granularity
Qwilr
Time per block, per reader, interactions; history 60 days (Starter), 120 (Growth), unlimited (Scale)
Cuevr
Time per section, per reader, engagement timelineIncluded
Follow-up alerts for the seller
Qwilr
Emails: view, acceptance, stalled acceptance, change in engagement level
Cuevr
12 signals, Call back later, heat per readerIncluded
Active signer verification
Qwilr
Not documented; email link verification of the reader on opening · Higher plan (Growth)
Cuevr
Six-digit code sent to the signer’s emailIncluded

The comparison table

Criterion	Qwilr	Cuevr
Prepare and write
Start from the client’s stakes	AI Prefill reads notes, transcripts, emails and Gong calls and fills the fields; required fields; discovery gaps not flagged · Higher plan (Scale)	4-section framework, import of notes, transcripts and dictation, score, gaps, meeting scriptIncluded
Writing: sources and structure	Conditional content based on the deal; fields written from the meeting, with brand voice and playbook · Higher plan (Scale). AI writing from a prompt · Included. AI page builder · Beta	Cuevr AI: deal qualification, company knowledge base, specialized agents designed on the best sales methods; suggested outline, sections written one by oneIncluded
Before sending	Internal comments; content analysis and approvals not documented	Score out of 100 and letter grade (3 axes), recommendations in the text, one-click fixesIncluded
Design: branding and layout	Brand set once and applied to every page; pages built from blocks; custom fonts and domain · Included; custom branding · Higher plan (Growth)	Brand taken from the website, studio, 4 variants, applied to every proposal; sections built from layouts and blocksIncluded
Send and track
Format and access	Web page; password, expiry, view limit · Included; reader email verification, domain restriction · Higher plan (Growth)	Branded web page, frozen version; 4 access modes, including a named invitation with a codeIncluded
Tracking: granularity	Time per block, per reader, interactions; history 60 days (Starter), 120 (Growth), unlimited (Scale)	Time per section, per reader, engagement timelineIncluded
Follow-up alerts for the seller	Emails: view, acceptance, stalled acceptance, change in engagement level	12 signals, Call back later, heat per readerIncluded
Design, teamwork, team
Working as a team	Several members on the same page (one editor per block), internal comments with mentions, rights per page and per folder; team permissions · Higher plan (Scale)	Simultaneous editing, access by folder, roles, outdated versions rejected; no comments or approvalIncluded
Lead the team	Pipeline report (velocity, funnel, status transitions), filterable by member; engagement algorithm · plan not stated in the help center	Team view: pipeline, won and lost, closing rate, median durations, points of attention per sales repIncluded
Sign, price, collect
Signature: level	Simple signature in the acceptance block, multiple signers; help center: Australian law, ESIGN Act, UETA, signature “recognized in many countries including France” according to the help center [21]; eIDAS not mentionedIncluded	SES on the page being read · Included, unlimited
Active signer verification	Not documented; email link verification of the reader on opening · Higher plan (Growth)	Six-digit code sent to the signer’s emailIncluded
Evidence	Audit trail (first visit and IP, accepter, signatures), PDF of the agreement sent to each signer; frozen version or fingerprint not described	Evidence file: frozen version, SHA-256 fingerprint, consent, IP, server date
AES or QES	Not documented	Not offered
Quote	Quote block: table or plan cards, options, quantities chosen by the client, discounts, taxes, recurring pricesIncluded	Calculated: overall discount, VAT, 3 currenciesIncluded
Catalog	Line-item library (CSV import), HubSpot products (HubSpot Professional or Enterprise required)	No
Payment	QwilrPay (Stripe): full, deposit, recurring · Included (0.09% per transaction in Starter)	No
RFPs and tenders
Starts from the buyer’s documents	No	Yes: public or private tender documents imported, response framework extractedIncluded
Requirement coverage check	No	Yes: gauge of requirements covered, documents to provide outside the documentIncluded
Connect and host
Native CRM connector	Yes, both ways: HubSpot, Pipedrive, Zoho · Included; Dynamics · Higher plan (Growth); Salesforce · Higher plan (Scale); views and acceptances in the HubSpot timeline by default; stage automations · Higher plan (Growth)	No: API and webhooks to configure
API, webhooks	Document creation API, all plans: 40, 200 or 600 documents included depending on the plan, then $2.50 per document; webhooks not checked	API v1 and webhooks (14 events), creation from a dealIncluded
Interface languages	English only; pages can be translated, except the Name and Email fields of the acceptance form	French, English, Spanish
Hosting region	AWS, region not documented	France (European Union)

Each row asks both tools the same question, with the same sub-fields, then the access. “No”: the tool does not offer it; “not documented”: absent from the documentation we read.

Sources: Qwilr [1] to [24], checked on October 13, 2026; Cuevr: offer and Getting started guide (v3). Method.

On our grid

The eleven criteria of our comparison, scored 0, 1, 3 or 5 on the same levels for everyone; Qwilr is scored on its best published offer, the Scale plan. Qwilr does better than Cuevr on “Build the proposal as a team”, “Price and collect payment in the proposal” and “The deal connected to your CRM”; they are tied on four criteria; Cuevr does better on “Start from the client’s stakes”, “Know before sending whether it convinces”, “Get signed without friction or dispute” and “Answer RFPs and tenders”. Cuevr alone scores 5 on starting from the client’s stakes, reviewing before sending and answering RFPs and tenders.

How we score: the grid measures what a tool brings a sales team to sign more deals with its proposals, not its compliance or its price. Each criterion is scored from observable facts, written down before scoring, the same for Qwilr and for Cuevr.

No asterisk here: the Qwilr features we score are in its plans (Growth or Scale), not paid add-ons. Documents created beyond the plan’s quota are billed at $2.50 each.

Prepare and write the proposal

01Start from the client’s stakes

Qwilr

AI Prefill reads meeting notes, transcripts, emails and Gong calls, and fills the fields of the configuration panel; required fields (Scale). No flagging of discovery gaps

Cuevr

4 sections, import of notes, transcripts and dictation, missing information and recommendations, warning below the target score before writing

02A complete proposal without starting from scratch

Qwilr

Conditional content that picks sections, prices and messages according to deal and CRM variables; AI Prefill writes the text fields from notes, with brand voice and sales playbook (Scale)

Cuevr

Outline suggested from the qualification, sections written with the Identity, Offer and Proof base as context, questions on the gaps

03A beautiful, on-brand proposal, with no layout work

Qwilr

Colors, fonts and logos set once and applied to every page; saved blocks and styles

Cuevr

Brand taken from the website, brand studio, 4 variants, applied to every proposal; sections built from layouts and blocks

04Know before sending whether it convinces

Qwilr

Internal comments; no approval or content review in the help center

Cuevr

Score out of 100, three axes, recommendations in the text, “Accept” and “Move” in one click

05Build the proposal as a team

Qwilr

Several members on the same page without overwriting changes, internal comments with mentions, view, edit and admin rights

Cuevr

Simultaneous editing, access by folder and roles; no comments or proposal approval

Get it signed

06Know who reads and when to follow up

Qwilr

Time per block, identified readers, alert when acceptance stalls, change in engagement level

Cuevr

Time per section, named invited readers, heat, Never opened, Inactive, Strong return, Call back later signals

07Get signed without friction or dispute

Qwilr

Email verification of the reader before access (Growth, Scale), audit trail, PDF of the signed agreement; the link between the verified address and the signer is not described

Cuevr

Signature on the page being read; six-digit code sent to the signer’s email, included; frozen version, SHA-256 fingerprint, evidence file

08Price and collect payment in the proposal

Qwilr

Quote block, line-item library (CSV import), HubSpot products, QwilrPay

Cuevr

Calculated quote, no catalog or payment

RFPs, CRM and team

09Answer RFPs and tenders without missing anything

Qwilr

Content library only

Cuevr

Tender documents imported, public or private; response framework, required outline, compliance gauge, documents to provide

10The deal connected to your CRM

Qwilr

Views and acceptance logged by default in the HubSpot deal timeline, PDF attached; automations that change the deal stage (Growth, Scale)

Cuevr

API: proposal created from a deal; webhooks: reads, signature and outcome sent back; to be configured

11Lead the sales team

Qwilr

Pipeline report (velocity, funnel, status transitions), filterable by member; engagement algorithm that ranks pages down to “Highly Disengaged”

Cuevr

Team view: pipeline, deals won and lost, closing rate, median durations, signatures, points of attention per sales rep

Average of the criteria

Qwilr3.9 / 5

Cuevr4.3 / 5

Pricing

Tool	Reference priceplan that carries the scored features	Starting at	Monthly	Usage	Free trial
Qwilr	$75 per user per month · Scale: $750 a month for 10 included seats, $75 per extra seat, annual only	$35 per user per month billed annually, $49 billed monthly (Starter, 1 seat), without writing from the meeting, CRM automations or team report	Growth and Scale: no monthly option	Automated creation (API, Smart Proposal Engine, MCP): 40, 200 or 600 documents included depending on the plan (none on monthly Starter), then $2.50 per document	14 days on the Starter plan, no credit card (Scale features are not included)
Cuevr See pricing	€49 excl. VAT per user per month billed annually · one plan, every feature, from one seat	No separate entry plan: one plan	€69 excl. VAT per user per month, cancel anytime, with no refund for the current period	1,500 Cuevr AI credits per user per month, pooled; unlimited signatures	14 days, no credit card (5 proposals created, 1 sent), every feature

public prices checked on October 13, 2026. Qwilr publishes its prices in US dollars outside Australia and New Zealand, without stating taxes; Cuevr, in euros excluding VAT. No conversion. [1] · All Cuevr pricing →

« We won our first deal through Cuevr. The tool truly made the difference in helping us stand out from competitors who stayed surface-level. The format was a hit with the client too: "easy to pick up and share." »

Jérémy Sollier

CEO, Yes We Dev

Switching from Qwilr to Cuevr

Set up your branding
When you sign up, Cuevr picks up your website’s logo and color; the brand studio sets fonts, cover and variants. Every proposal and every invitation goes out with your branding, with no layout work. Getting started: visual identity →
Fill the knowledge base
What works in your Qwilr pages (offer, method, case studies) goes into the Identity, Offer, Proof base, from your website or your files. Cuevr AI uses it for every proposal. Getting started, chapter 2 →
Qualify your next deal
Import the notes or transcript of your meeting: Cuevr fills the four sections, points out what is missing and prepares the questions for the next conversation. Getting started, chapter 5 →
Connect your CRM
With the API and webhooks, from Make or n8n, a proposal is created from a deal, and reading, signature and outcome flow back into your CRM. Getting started, chapter 14 →
Send, track, get it signed
The proposal goes out online, each reader by name, e-signature included. If you collect deposits, keep your payment tool for that step. Getting started, chapter 9 →

Before you switch tools

Can Cuevr and Qwilr be used together?

Yes, but they overlap: each one publishes the proposal as a web page, tracks its reading and gets it signed. The pair makes sense if you sell standard offers to be paid online, which Qwilr collects on acceptance, and custom deals or RFPs, which Cuevr qualifies, writes, scores and gets signed.

Does Cuevr have e-signature?

Yes, included and unlimited: a simple electronic signature (SES), legally binding. The signer verifies their email with a six-digit code, and each acceptance creates an evidence file linked to the signed version. It is neither advanced nor qualified. In the European Union, it cannot be denied legal effect as evidence solely because it is electronic (eIDAS Regulation, Article 25); in the United States, the ESIGN Act also recognizes it.

Does Cuevr connect to HubSpot or Salesforce?

Not through a native connector, unlike Qwilr. Cuevr connects to your CRM through its API v1 and webhooks, for example from Make or n8n: a proposal is created from a deal, with no duplicate, and fourteen events (deep read, signature opened, signature, deal outcome…) can flow back into your CRM. The scenario is set up once.

Which languages is Cuevr available in?

French, English and Spanish, and the emails your prospect receives go out in these three languages, with your branding. Qwilr’s help center states that its app exists in English only; page content can be translated, except the Name and Email fields of the acceptance form.

What happens to my Qwilr pages?

They stay in Qwilr. Their best content (offer, method, case studies) goes into Cuevr’s knowledge base, which Cuevr AI uses to write each proposal, and your structures that work become templates shared with the team.

Where is my data hosted?

Cuevr is hosted in France. Data is kept in the European Union. Qwilr’s help center describes hosting on AWS without stating the region.

How much does Cuevr cost?

€49 excl. VAT per user per month billed annually, €69 excl. VAT billed monthly, one plan, every feature, from one seat. Trial: 14 days, no credit card (5 proposals created, 1 sent).

Method and sources

We compare the two tools on the moments of a proposal-led sale, including the rows where Qwilr does as well or better. Each row answers on the same scale for both tools, never a tick against a nuance, and each Qwilr feature carries the plan that includes it. The facts about Qwilr come from its pricing page and help center, read on October 13, 2026; a feature seen only in marketing is not included. The facts about Cuevr come from our offer and documentation. We make Cuevr. A vendor can report an error to us: we correct it within 5 business days.

Report an error

All read on October 13, 2026. Levels: [pricing] official pricing page; [doc] official help center.

1Qwilr, Pricingpricing
2Qwilr, “Smart Proposal Engine”doc · October 1, 2026
3Qwilr, “Account AI Context”doc · October 12, 2026
4Qwilr, “Gong”doc · September 24, 2026
5Qwilr, “Default account settings”doc · August 20, 2026
6Qwilr, “AI Page Builder”doc · September 28, 2026
7Qwilr, “Collaborating on pages”doc · February 18, 2026
8Qwilr, “Commenting”doc · October 5, 2026
9Qwilr, “Permissions”doc · September 28, 2026
10Qwilr, “Quote + Accept blocks”doc · October 6, 2026
11Qwilr, “Importing line items”doc · October 6, 2026
12Qwilr, “HubSpot products”doc · October 6, 2026
13QwilrPay: Partial Paymentsdoc · October 5, 2026
14Qwilr, “Recurring payments with Stripe”doc · October 5, 2026
15Qwilr, “HubSpot automations”doc · August 20, 2026
16Qwilr, “Analytics insights”doc · June 11, 2026
17Qwilr, “Notifications”doc · August 18, 2026
18Qwilr, “Engagement algorithm”doc · August 18, 2026
19Qwilr, “Pipeline report”doc · August 18, 2026
20Qwilr, “Adding security”doc · July 29, 2026
21Qwilr, “E-signatures”doc · August 30, 2026
22Qwilr, “Audit trail”doc · September 25, 2026
23Qwilr, “Translate”doc · October 5, 2026
24Qwilr, “General security”doc · June 11, 2026
CCuevr, Offer sheet and Getting started guide
ERegulation (EU) No 910/2014 (eIDAS), Article 25official text

Get your next proposal signed.

Qualify, write with Cuevr AI, have the proposal scored, track every reader and get it signed, all in one place.

Try for free See a demo

14 days · 5 proposals created, 1 sent · no credit card

Why do so many deals fail?

The closing problem

Why your proposal matters

Cuevr or Qwilr: which one should you choose for your sales proposals?

Choose based on how you sell.

The web proposal that gets accepted and paid

The proposal that gets signed

In short

What Qwilr does really well

The interactive page

Collect payment on acceptance

The CRM both ways

Building as a team

Generation from the deal, in Scale

Finely controlled access

Three moments where they differ

Before sending: understand the deal

When writing: a proposal built for this client

After sending: who reads, when to follow up, how to sign

The comparison table

On our grid

Pricing

Switching from Qwilr to Cuevr

Set up your branding

Fill the knowledge base

Qualify your next deal

Connect your CRM

Send, track, get it signed

Before you switch tools

Method and sources

Get your next proposal signed.

Book your demo