Comparison

Cuevr or Canva: which one should you choose for your sales proposals?

Canva is a graphic design tool: templates, brand kit, creative AI, teamwork. Cuevr is proposal software: it qualifies the deal, writes with Cuevr AI, scores the proposal before sending, tracks every reader and gets it signed. We compare them for one specific use: the proposal sent to a prospect.

Nicolas Delignières

Facts checked on October 13, 2026 · 13 min read

At a glance

Canva

Best for: Proposals designed as graphic objects
Reference price: Custom pricing Enterprise
Our scorecard: no average

CuevrOur tool

Best for: Close more deals with proposals
Reference price: €49 excl. VAT one plan, every feature, no minimum
Our scorecard: 4.3

Criterion by criterion

The verdict

Choose based on what your proposal has to do.

Choose Canva if…

The proposal as a graphic object

Your proposal is first and foremost a design piece: creative book, portfolio, agency presentation where layout makes the difference.
You want total graphic freedom, ready-to-use templates and elements, and Canva AI to generate an on-brand layout from your content.
All your communication already lives in Canva, with comments and approval requests between colleagues.
You send few proposals, and neither per-reader tracking nor the client’s signature matters.

Less suited if

you need to qualify the deal before writing, know who reads which section and when to follow up, or have the client sign in the proposal.

Choose Cuevr if…

The proposal that gets signed, from deal to signature

Every proposal is written for one client and has to convince several decision makers.
You want Cuevr AI to write from the deal qualification, your knowledge base and specialized agents designed on the best sales methods, in an on-brand layout that builds itself.
You want to know before sending whether it convinces, then who reads it, which section, and when to follow up.
The prospect has to sign where they read, and you also answer RFPs and tenders, public and private.

Less suited if

your proposal is a free-form graphic creation, if you need comments and approval in the document, or if you also produce visuals, posts and printed materials.

If you remember one thing

Canva excels at shaping the proposal; Cuevr qualifies the deal, tracks every reader and gets it signed.

Try Cuevr for free See a demo

14 days · 5 proposals created, 1 sent · no credit card

We make Cuevr. Every fact about Canva links to its source, checked on October 13, 2026; an error reported by a vendor is corrected within 5 business days. Method and sources

In short

Definition

Quick answer

Canva is the right choice when the proposal is mostly a graphic object, designed as a team in the tool already used for all your communication. Cuevr is the right choice when the proposal has to get signed: it qualifies the deal, writes with Cuevr AI, scores the proposal before sending, tracks every reader and gets it signed; it also answers RFPs and tenders. The two work well side by side: your Canva visuals go into the Cuevr proposal as images.

What Canva does really well

Canva is a graphic design tool for everyone, not sales software. To give a proposal the look of a brand piece, it goes further than Cuevr, and it serves many purposes beyond the proposal.

Design without a designer
Free visual editor, templates, presentations and documents; export to standard PDF, print PDF (300 dpi, bleed, crop marks, CMYK) and PPTX for presentations [11].
A brand kept by the whole team
A brand kit (logos, colors, fonts) in the paid plans; controls that limit members to approved colors and fonts [6]; Brand Assist, which flags deviations from the brand and suggests an automatic fix (Teams and Enterprise) [7].
A creative AI with your branding
Canva AI generates a design from a prompt, a brand kit, a brand template and, if needed, a data file, with an outline to review before generation [8]. Its connectors, presented as a preview, read your content: Gmail emails, Notion pages, Zoom transcripts, HubSpot deals, according to the vendor [17]; the developer page [18] mentions neither Zoom nor HubSpot.
Working as a team
Several people edit the same design at the same time [12]; comments on an element or a page, mentions and comment assignment [4]; approval request with a due date, multiple approvers in Enterprise [5].
Measured sharing
Public view link, several links per design, and for each one the average time and time spent per page, on some paid plans [1] [2].
All the rest of your communication
The same tool and the same brand serve for visuals, presentations and print [11].

Three moments where they differ

The difference is not a feature list: it is the moment of the sale each tool takes care of. Canva takes the form; Cuevr takes the deal, from discovery to signature.

Before sending: know what the client wants
Canva starts from a template or a prompt. Its connectors, in preview, give Canva AI your Zoom transcripts, Notion pages, emails and HubSpot deals [17]; its help center describes neither a discovery framework nor any flagging of what is missing. Cuevr qualifies the deal. The qualification structures the context, needs, project and decision process; Cuevr reads your notes, files and transcripts, shows where each piece of information comes from, flags what is missing and prepares the script for the next meeting. Below the organization’s target score, it warns you before writing. You write about a deal you understand.
Sales qualification
From the comparison table
Start from the client’s stakes
Canva
Canva AI connectors (preview): Zoom transcripts, Notion, Gmail; no framework, no gaps flagged
Cuevr
4-section framework, import of notes, transcripts and dictation, score, gaps, meeting scriptIncluded
When writing: a proposal written for this client
Canva AI composes an on-brand design and writes from your files and the content read by its connectors (in preview), with no qualified deal or approved offer content [8] [17]; the approval request has a colleague review the document before it is published [5]. Cuevr AI writes from three sources worked together: the deal qualification, the company’s knowledge base and specialized agents designed on the best sales methods. Cuevr AI suggests an outline linked to the client’s stakes, then writes the sections you keep, in an on-brand layout taken from your website. Before sending, Cuevr scores the proposal out of 100 (personalization, persuasion, professionalism) and places its recommendations in the text: one click applies them. A quality proposal used to take 2 hours; with Cuevr, under 15 minutes.
The editor and Cuevr AI
From the comparison table
Writing: sources and structure
Canva
Canva AI: design and copy from a prompt, a brand kit and template, an optional data file; content read through connectors (Gmail, Notion, Zoom, HubSpot; preview); no qualified deal · Included (quotas depending on the plan)
Cuevr
Cuevr AI: deal qualification, company knowledge base, specialized agents designed on the best sales methods; suggested outline, sections written one by oneIncluded
Before sending
Canva
Approval request (multiple approvers in Enterprise); Brand Assist, brand controlHigher plan
Cuevr
Score out of 100 (3 axes), recommendations in the text, one-click fixesIncluded
After sending: know who reads, and get it signed
Canva shares the design through a public view link and measures visitors, visits, average time and time per page; names only appear for members of your Canva team, a public link gives totals, and Canva recommends one link per channel or per person to know where visits come from [1] [2]. Its help center describes no follow-up alert. As for signing, you add your own to the design; no signature request to the client is documented [3]. Cuevr publishes the proposal as a web page with your branding: each invited reader appears by name, with their reading time section by section and their heat. The dashboard tells you which proposals need action today. The prospect signs where they read, after a code sent to their email, and acceptance creates an evidence file linked to the signed version.
Proposal tracking E-signature
From the comparison table
Tracking: granularity
Canva
Visitors, visits, average time and time per page, per public linkHigher plan
Cuevr
Time per section, per reader, timelineIncluded
Follow-up alerts for the seller
Canva
Not documented
Cuevr
12 signals, Call back later; heat per readerIncluded
Active signer verification
Canva
Not applicable
Cuevr
Six-digit code sent to the signer’s emailIncluded

The comparison table

Criterion	Canva	Cuevr
Prepare and write
Start from the client’s stakes	Canva AI connectors (preview): Zoom transcripts, Notion, Gmail; no framework, no gaps flagged	4-section framework, import of notes, transcripts and dictation, score, gaps, meeting scriptIncluded
Writing: sources and structure	Canva AI: design and copy from a prompt, a brand kit and template, an optional data file; content read through connectors (Gmail, Notion, Zoom, HubSpot; preview); no qualified deal · Included (quotas depending on the plan)	Cuevr AI: deal qualification, company knowledge base, specialized agents designed on the best sales methods; suggested outline, sections written one by oneIncluded
Templates and graphic elements	Design templates, elements, free editorIncluded	Shared proposal templates and components, sales blocks (quote, Gantt, key figures, team…)Included
Before sending	Approval request (multiple approvers in Enterprise); Brand Assist, brand controlHigher plan	Score out of 100 (3 axes), recommendations in the text, one-click fixesIncluded
Design, teamwork, team
Design: branding and layout	Brand kit, brand controls · Higher plan; free layout, or generated on-brand by Canva AI	Brand taken from the website, studio, 4 variants, applied to every proposal; sections built from layouts and blocksIncluded
Print export	Print PDF 300 dpi, bleed, CMYK; PPTXIncluded	PDF through the browser’s print functionIncluded
Working as a team	Real-time editing, comments with mentions, approvalsHigher plan	Simultaneous editing, access by folder, roles, outdated versions rejected; no comments or approvalIncluded
Lead the team	Activity reports: designs created, logins, use of templates and the brand kit · Higher plan (Enterprise)	Team view: pipeline, won and lost, closing rate, median durations, points of attention per sales repIncluded
Send and track
Format sent	Public view link, collaboration link, PDF, PPTXIncluded	Branded web page, frozen version; 4 access modesIncluded
Tracking: granularity	Visitors, visits, average time and time per page, per public linkHigher plan	Time per section, per reader, timelineIncluded
Named readers	Canva team members only; public link: totals	Yes (guests); anonymous readers flaggedIncluded
Follow-up alerts for the seller	Not documented	12 signals, Call back later; heat per readerIncluded
Sign, price, collect
Client signature in the document	Not documented: you add your own signature	Simple electronic signature (SES), on the page being readIncluded
Active signer verification	Not applicable	Six-digit code sent to the signer’s emailIncluded
Proof of the accepted version	Not applicable	Evidence file: frozen version, SHA-256 fingerprint, consent, IP, server dateIncluded
Calculated quote	Not documented	Calculated (discount, VAT, 3 currencies)Included
Catalog, online payment	Not documented	No
RFPs and tenders
Starts from the buyer’s documents	Not documented	Public or private tender documents imported, response framework extracted (criteria and weighting, deadline, documents, required outline)Included
Requirement coverage check	Not documented	Gauge of requirements covered, documents to provideIncluded
Connect and host
Native CRM connector	HubSpot read-only for Canva AI (one way, preview); Connect API	No: API and webhooks to configure
API	Connect API: filling brand templates from your data (Pro, Teams, Enterprise); design analytics through the API (Enterprise, in preview)	API v1 and webhooks (14 events, proposal created from a deal)Included
Interface in English	Not documented	Yes, among 3 languages (FR, EN, ES)Included
Hosting region	Not checked	France (European Union)
Use beyond proposals	Visuals, presentations, documents, print	Proposals and RFPs

Each row asks both tools the same question, with the same sub-fields, then the access: Included, Higher plan (a plan above the paid entry plan), Add-on (paid on top of the subscription), Beta. “No”: the tool does not offer it; “not documented”: absent from its documentation. Canva facts found through a search engine.

Sources: Canva [1] to [14], [17] and [18], checked on October 13, 2026; Cuevr: Offer sheet and Getting started guide (v3). Method.

On our grid

The eleven criteria of our comparison, scored 0, 1, 3 or 5 on the same levels for everyone. Canva does better than Cuevr on “Build the proposal as a team”. They are tied on “A beautiful, on-brand proposal, with no layout work” (5 each) and “The deal connected to your CRM” (3 each). Cuevr does better on the other eight criteria. Canva is not proposal software: it has its profile, without an average.

How we score: the grid measures what a tool brings a sales team to sign more deals with its proposals, not its compliance or its price. Each criterion is scored from observable facts, written down before scoring, the same for Canva and for Cuevr. We score the best published offer, add-ons included.

No average: the grid only shows it for proposal software.

Prepare and write the proposal

01Start from the client’s stakes

Canva

Canva AI reads connected Zoom transcripts, Notion pages and emails (preview); no discovery framework, no gaps flagged

Cuevr

4 sections, import of notes, transcripts and dictation, missing information and recommendations, warning below the target score before writing

02A complete proposal without starting from scratch

Canva

Canva AI: design and copy from a prompt, the brand kit and content read through connectors (Gmail, Notion, Zoom, HubSpot deals; preview); no qualified deal or approved offer content

Cuevr

Outline suggested from the qualification, sections written with the Identity, Offer and Proof base as context, questions on the gaps

03A beautiful, on-brand proposal, with no layout work

Canva

Brand kit and brand controls applied to designs; on-brand designs generated by Canva AI from a brand template

Cuevr

Brand taken from the website, brand studio, 4 variants, applied to every proposal; sections built from layouts and blocks

04Know before sending whether it convinces

Canva

Approval request before publishing, approver, due date, new approval after changes (multiple approvers in Enterprise)

Cuevr

Score out of 100, three axes, recommendations in the text, “Accept” and “Move” in one click

05Build the proposal as a team

Canva

Real-time editing, comments with mentions, approval requests, view, comment and edit access

Cuevr

Simultaneous editing, access by folder and roles; no comments or proposal approval

Get it signed

06Know who reads and when to follow up

Canva

Visitors, average time and time per page for each public link; names of Canva team members only; no notifications

Cuevr

Time per section, named invited readers, heat, Never opened, Inactive, Strong return, Call back later signals

07Get signed without friction or dispute

Canva

No signature request to the client documented; you add your own

Cuevr

Signature on the page being read; six-digit code sent to the signer’s email, included; frozen version, SHA-256 fingerprint, evidence file

08Price and collect payment in the proposal

Canva

No calculated quote, catalog or payment documented

Cuevr

Calculated quote, no catalog or payment

RFPs, CRM and team

09Answer RFPs and tenders without missing anything

Canva

Nothing dedicated

Cuevr

Tender documents imported, public or private; response framework, required outline, compliance gauge, documents to provide

10The deal connected to your CRM

Canva

Canva AI HubSpot connector, read-only, in preview (contacts, companies, deals); nothing flows back to the CRM; Connect API to fill a brand template

Cuevr

API: proposal created from a deal; webhooks: reads, signature and outcome sent back; to be configured

11Lead the sales team

Canva

Team usage reports (Enterprise)

Cuevr

Team view: pipeline, deals won and lost, closing rate, median durations, signatures, points of attention per sales rep

Average of the criteria

Canvano average

Cuevr4.3 / 5

Pricing

The reference price is the price of the plan that carries the grid’s scores, excluding asterisked add-ons, per user per month billed annually; when it is custom-priced, the next row gives the highest public plan. Canva prices not checked at the source: to be checked before publication.

Tool	Reference price	Highest public plan	Billed monthly	Extra add-ons	Free trial
Canva	Custom pricing (Enterprise: team reports, criterion 11; multiple approvers)	Business: public price to be checked before publication; without team reports or multiple approvers. Pro: a single person, no teamwork	Business: public monthly price to be checked before publication	Not checked	Free plan; trial of paid plans: to be checked before publication
Cuevr See pricing	€49 excl. VAT per user per month billed annually; one plan, every feature, from one seat	No separate entry plan: one plan	€69 excl. VAT, cancel anytime, with no refund for the current period	No add-ons: signature, API and webhooks, RFP mode and 1,500 Cuevr AI credits per user per month are in the plan	14 days, no credit card (5 proposals created, 1 sent), every feature, signature included

Public prices with no currency conversion. Canva: [15]. All Cuevr pricing →

« We won our first deal through Cuevr. The tool truly made the difference in helping us stand out from competitors who stayed surface-level. The format was a hit with the client too: "easy to pick up and share." »

Jérémy Sollier

CEO, Yes We Dev

Switching from Canva to Cuevr

Set up your branding
Cuevr picks up your website’s logo and colors when you sign up; the brand studio then sets fonts, cover and variants, with the same codes as your Canva kit. Your proposals go out with your branding, with no layout work. Getting started: visual identity →
Fill the knowledge base
Cuevr reads your website, then your files: up to 15 documents, including your best proposals exported from Canva as PDF. Your offers, your method and your case studies become the material for Cuevr AI. Getting started: knowledge base →
Qualify your next deal
Import your notes or the transcript of your last meeting: Cuevr points out what is missing and prepares the questions for the next one. Getting started: qualify the prospect →
Keep your visuals, send, get it signed
Your Canva visuals go into the proposal as images. The proposal goes out online, each reader by name, e-signature included. Getting started: share the proposal →

Before you switch tools

Can Cuevr and Canva be used together?

Yes, and it is often the right choice. Canva keeps what it does best: visuals, posts, printed materials, brand presentations. Cuevr takes the sales proposal, from deal qualification to signature. Visuals created in Canva can be imported into the Cuevr proposal as images, up to 5 MB each.

Does Cuevr give as much graphic freedom as Canva?

No, and that is not its purpose. Cuevr composes the proposal from sections, layouts and sales blocks, and applies your branding to each one: colors, fonts, logo, cover, four variants. You spend no time on layout. For free-form graphic creation, Canva remains the right tool.

Does Cuevr have e-signature?

Yes, included and unlimited: a simple electronic signature (SES), legally binding. The signer verifies their email with a six-digit code, and each acceptance creates an evidence file linked to the signed version. It is neither advanced nor qualified. In the European Union, it cannot be denied legal effect as evidence solely because it is electronic (eIDAS Regulation, Article 25); in the United States, the ESIGN Act also recognizes it.

What happens to my Canva templates?

The copy in them that works (offer, method, case studies) goes into Cuevr’s knowledge base: export your Canva proposals as PDF, Cuevr reads them and Cuevr AI uses them to write. Your recurring structures become Cuevr templates, shared with the team after approval.

Where is my data hosted?

Cuevr is hosted in France. Data is kept in the European Union.

How much does Cuevr cost?

€49 excl. VAT per user per month billed annually, €69 excl. VAT billed monthly, one plan, every feature, from one seat. Trial: 14 days, no credit card (5 proposals created, 1 sent).

Method and sources

We compare the two tools for the same use, the proposal sent to a prospect, across the moments of a sale, keeping the rows where Canva does as well or better. Each row answers on the same scale for both tools: never a tick against a nuance. The facts about Canva come from its help center and its developer documentation, read on the date shown; a feature seen only in marketing does not count. The facts about Cuevr come from our offer and documentation. The scores apply our editorial grid, the same for every tool; Canva, a graphic design tool, has its profile without an average. We make Cuevr. A vendor can report an error to us: we correct it within 5 business days.

Report an error

All read on October 13, 2026. Levels: doc (official help center or documentation), pricing (official price list), vendor (vendor page outside the help center), third party; search engine: content found in a search engine’s snippets, the page returning HTTP 403 to bots; direct: page read itself.

1Canva, “Viewing design analytics and insights”doc, search engine
2Canva, “Share your design as a public view link”doc, search engine
3Canva, “Add your signature to a design”doc, search engine
4Canva, “Comments”doc, search engine
5Canva, “Get approval” and “Review designs”doc, search engine
6Canva, “Setting up Brand Controls”doc, search engine
7Canva, “Activate Brand Assist to ensure on-brand designs”doc, search engine
8Canva, “Generate on-brand designs with Brand Templates and Brand Kits”doc, search engine
9Canva, “Sharing designs”doc, search engine
10Canva, “Check team analytics and reports”doc, search engine
11Canva, “Supported download file types”doc, search engine
12Canva, simultaneous work (help center and vendor pages)doc and vendor, search engine
13Canva Connect APIs, “Get design analytics”doc, direct
14Canva Connect APIs, “Autofill guide”doc, direct
15Canva Business pricingvendor, search engine; third party
16Regulation (EU) No 910/2014 (eIDAS), Article 25official text
17Canva, “Connect third-party apps to Canva AI”; Canva, “Introducing Canva AI 2.0”; Canva, “Canva + HubSpot”doc and vendor, search engine
18Canva MCP Documentation, “Connectors in Canva AI”doc, direct
CCuevr, Offer sheet and Getting started guidevendor doc

Get your next proposal signed.

Qualify, write with Cuevr AI, track every reader and get it signed, all in one place.

Try for free See a demo

14 days · 5 proposals created, 1 sent · no credit card

Why do so many deals fail?

The closing problem

Why your proposal matters

Cuevr or Canva: which one should you choose for your sales proposals?

Choose based on what your proposal has to do.

The proposal as a graphic object

The proposal that gets signed, from deal to signature

In short

What Canva does really well

Design without a designer

A brand kept by the whole team

A creative AI with your branding

Working as a team

Measured sharing

All the rest of your communication

Three moments where they differ

Before sending: know what the client wants

When writing: a proposal written for this client

After sending: know who reads, and get it signed

The comparison table

On our grid

Pricing

Switching from Canva to Cuevr

Set up your branding

Fill the knowledge base

Qualify your next deal

Keep your visuals, send, get it signed

Before you switch tools

Method and sources

Get your next proposal signed.

Book your demo