Comparison

Cuevr or Better Proposals: which one should you choose for your sales proposals?

Better Proposals lays out your proposals from polished templates, gets them signed and collects payment right after. Cuevr takes the deal earlier: it qualifies it, writes the proposal with Cuevr AI, reviews it before sending and tracks every reader. Here is where each one is best, with dated sources.

Nicolas Delignières

Facts checked on October 13, 2026 · 12 min read

At a glance

Better Proposals

Best for: Freelancers and small agencies
Reference price: $42 Enterprise
Our scorecard: 3.4

CuevrOur tool

Best for: Close more deals with proposals
Reference price: €49 excl. VAT one plan, every feature, no minimum
Our scorecard: 4.3

* Feature available at an extra cost (paid add-on).

Criterion by criterion

The verdict

Choose based on how you sell.

Choose Better Proposals if…

Polished proposals, paid at signing

You are a freelancer or a small agency looking for a low entry price.
You want to collect payment at signing (Stripe, GoCardless, PayPal), then move straight on to client onboarding.
You build your quotes from a catalog of products and services.
You already write with your own AI tool and want to connect it through MCP (Premium plan).

Less suited if

you want to qualify the deal before writing and have the substance of the proposal reviewed before sending; you answer RFPs and tenders.

Choose Cuevr if…

Proposals written to get signed

Every proposal is written for one client and has to convince several decision makers.
You want to qualify the deal, then have Cuevr AI write from the qualification, your knowledge base and specialized agents designed on the best sales methods.
You want to know before sending whether the proposal convinces, and after sending who reads it and when to follow up.
You also answer RFPs and tenders, public and private.

Less suited if

you want to collect payment in the proposal or start from a catalog; you need a native CRM connector (Cuevr connects through its API and webhooks) or comments in the proposal.

If you remember one thing

Better Proposals handles layout and payment; Cuevr AI writes the proposal from the qualified deal.

Try Cuevr for free See a demo

14 days · 5 proposals created, 1 sent · no credit card

We make Cuevr. Every fact about Better Proposals links to its source, checked on October 13, 2026; a reported error is corrected within 5 business days. · Method and sources

In short

Definition

Quick answer

Better Proposals is the right choice to send, from polished templates, proposals the client signs and pays right away. Cuevr is the right choice to get proposals written for each client signed: it qualifies the deal, writes with Cuevr AI, analyzes the proposal before sending, tracks every reader and gets it signed; it also answers RFPs and tenders. The two can work side by side: Cuevr for proposals won on substance, Better Proposals for catalog quotes paid online.

What Better Proposals does really well

Better Proposals is a mature tool, designed so the proposal looks good and the client says yes without leaving the page. For a small business that sells on quotes, it is a solid choice, with a 14-day trial and no credit card.

Document system messages exist in 27 languages, including French, set per brand. [10]

Design without a designer
Brand set once (colors, logo, font pairings, emails), multiple brands (Premium) and prebuilt sections in several styles. [3] [4]
Quotes that sell
Interactive pricing tables, options the client ticks with a recalculated total, and a “Products and Services” catalog with billing frequency. [1] [5]
Payment at signing
Stripe (fixed amount, percentage, first month, then subscription), GoCardless and PayPal, from the first plan. [1] [6]
After the signature
Onboarding flow with meeting booking and forms (Premium). [1]
Precise tracking
Time per page and per recipient, reading order, downloaded pages, name of the person the proposal was forwarded to. [7]
Teamwork in Enterprise
Simultaneous editing, comments with mentions, manager approvals, HubSpot and Salesforce connected to deal stages. [1] [8] [9]

Three moments where they differ

The difference is not a feature list: it is the moment of the sale each tool takes care of.

Before sending: know what the client wants
Better Proposals starts from the template: merge tags, and CRM contact lookup in Premium. No qualification feature is documented; according to the vendor, an AI “can’t sit in on your discovery call”. [2]
Cuevr starts from the deal. The qualification structures the context, needs, project and decision process; you import a note, a transcript or dictate into the microphone. When information is missing, Cuevr flags it and prepares the script for the next meeting; below the target score, it warns you before writing. Sales qualification →
From the comparison table
Start from the client’s stakes
Better Proposals
Merge tags; CRM contact lookup (Higher plan, Premium)
Cuevr
4-section framework, import of notes, transcripts and dictation, score, gaps, meeting scriptIncluded
When writing: a proposal written for this client
Better Proposals has no built-in AI writing, by choice. In Premium and Enterprise, your own AI tool (Claude, Cursor…) connects through MCP and creates a proposal from one of your templates; it does not edit an existing proposal, the rest happens in the editor. Before sending, the Document Checker mostly compares statistics (number of pages, integrations, custom domain) and spots overuse of “I” and “we”. [2] [11]
Cuevr AI writes from three sources: the deal qualification, the company’s knowledge base and specialized agents designed on the best sales methods. It suggests an outline linked to the stakes, then writes the sections one by one. Cuevr then scores the proposal on three axes (personalization, persuasion, professionalism), highlights weak passages and suggests the fix, accepted in one click. The editor and Cuevr AI →
From the comparison table
Before sending
Better Proposals
Document Checker (aggregate statistics); manager approvals (Higher plan, Enterprise)
Cuevr
Score out of 100 (3 axes), recommendations in the text, one-click fixesIncluded
After sending: know who reads, follow up, get it signed
Both tools measure time per reader and per page or section, and spot forwards. Better Proposals lists your follow-ups for the day with Nudge, a paid add-on, and drafts the email you send from your own mailbox. The client signs in the document, which is then locked, then pays and moves on to onboarding. [7] [12] [13]
Cuevr ranks your proposals in “To do today”: twelve signals, including Never opened, Inactive and Strong return, and each reader’s heat, included. The prospect signs where they read, verifies their email with a six-digit code, and each signature creates an evidence file linked to the signed version. Proposal tracking → ·E-signature →
From the comparison table
Follow-up alerts for the seller
Better Proposals
Nudge: who to follow up with today, email drafted (Add-on, $10 a month, per user according to the pricing page)
Cuevr
12 signals (Never opened, Inactive, Strong return…), Call back later, heat per readerIncluded
Active signer verification
Better Proposals
Not documented (the email address used is recorded)
Cuevr
Six-digit code sent to the signer’s emailIncluded

The comparison table

Criterion	Better Proposals	Cuevr
Prepare and write
Start from the client’s stakes	Merge tags; CRM contact lookup (Higher plan, Premium)	4-section framework, import of notes, transcripts and dictation, score, gaps, meeting scriptIncluded
Writing	No built-in AI writing; your AI tool creates a proposal from a template, through MCP (Higher plan, Premium); content library	Cuevr AI: deal qualification, company knowledge base and specialized agents designed on the best sales methods; suggested outline, sections written one by oneIncluded
Templates and reusable content	Unlimited templates, over 260 templates according to the vendor, content library, prebuilt sections and blocks, Word import	Shared or private templates and components, variable zones, template approval, knowledge baseIncluded
Before sending	Document Checker (aggregate statistics); manager approvals (Higher plan, Enterprise)	Score out of 100 (3 axes), recommendations in the text, one-click fixesIncluded
Design, teamwork, team
Design: branding and layout	Brand set once, unlimited brands (Higher plan, Premium), prebuilt sections and blocks; imported fonts (Higher plan, Enterprise)	Brand taken from the website, studio, 4 variants, applied to every proposal; sections built from layouts and blocksIncluded
Working as a team	Simultaneous editing (block locking), comments with mentions, approvals, roles (Higher plan, Enterprise)	Simultaneous editing, access by folder, roles, outdated versions rejected; no comments or approvalIncluded
Lead the team	Individual report (all plans), company report (Higher plan, Premium), team report (Higher plan, Enterprise); metrics not detailed	Team view: pipeline, won and lost, closing rate, median durations, points of attention per sales repIncluded
Send and track
Tracking and readers	Time per page and per recipient, reading order, downloads, name of the person who receives a forwardIncluded	Time per section and per reader, timeline, named invited readers, anonymous readers flagged, resharesIncluded
Follow-up alerts for the seller	Nudge: who to follow up with today, email drafted (Add-on, $10 a month, per user according to the pricing page)	12 signals (Never opened, Inactive, Strong return…), Call back later, heat per readerIncluded
Sign, price, collect
Signature: level	Simple, “EU and US compliant” according to the vendor; multiple signers (Higher plan, Premium), signing order (Higher plan, Enterprise); AES or QES not documented	SES, on the page being read; no AES or QES · Included, unlimited
Active signer verification	Not documented (the email address used is recorded)	Six-digit code sent to the signer’s emailIncluded
Evidence	Document locked; date, time, IP address and location recorded	Evidence file: frozen version, SHA-256 fingerprint, consent, IP, server date
Quote	Interactive pricing tables, options ticked by the client; multiple currencies (Higher plan, Premium)	Calculated: discount, VAT, EUR, USD or GBPIncluded
Catalog	Yes: “Products and Services”, CSV importIncluded	No
Payment and after signing	Stripe, GoCardless, PayPal · Included; onboarding, forms (Higher plan, Premium)	No payment; receipt and link to the signed version
RFPs and tenders
Buyer’s documents and requirements	No: content library only	Public or private tender documents imported, response framework, required outline, gauge of requirements covered, documents to provideIncluded
Connect and host
Native CRM connector	Yes: contact lookup (Higher plan, Premium); HubSpot and Salesforce Advanced: deal stages updated, creation from the CRM (Higher plan, Enterprise)	No: creation from a deal through the API, reads and signature sent back through webhooks, to configure
API, automation	API, Zapier, MCP server (Higher plan, Premium)	API v1 and webhooks (14 events)Included
Languages and hosting	Document messages in 27 languages; interface language not documented; hosting region not documented (AWS)	Interface and emails to the prospect in French, English, Spanish; hosting region: France (European Union)

Each row asks both tools the same question, with the same sub-fields, then the access (Included, Higher plan, Add-on). “No”: the tool does not offer it; “not documented”: absent from the documentation we read.

Sources: Better Proposals [1] to [18], checked on October 13, 2026; Cuevr: Offer sheet and Getting started guide (v3). · Method

On our grid

Better Proposals does better than Cuevr on “Build the proposal as a team”, “Price and collect payment in the proposal” and “The deal connected to your CRM”. They are tied on “A beautiful, on-brand proposal” and on “Know who reads and when to follow up” (5* against 5: the asterisk marks a paid add-on). Cuevr does better on the other six. Cuevr alone scores 5 on starting from the client’s stakes, reviewing the proposal before sending and answering RFPs and tenders.

How we score: the grid measures what a tool brings a sales team to sign more deals with its proposals, not its compliance or its price. Eleven criteria follow the course of a sale; each one is scored 0, 1, 3 or 5 from observable facts, written down before scoring, the same for Better Proposals and for Cuevr.

Prepare and write the proposal

01Start from the client’s stakes

Better Proposals

Field prefill: merge tags, CRM contacts

Cuevr

4 sections, import of notes, transcripts and dictation, missing information and recommendations, warning below the target score before writing

02A complete proposal without starting from scratch

Better Proposals

No built-in AI writing; your own AI tool creates a proposal from a template, via MCP; content library

Cuevr

Outline suggested from the qualification, sections written with the Identity, Offer and Proof base as context, questions on the gaps

03A beautiful, on-brand proposal, with no layout work

Better Proposals

Brand set once (colors, logo, fonts), multiple brands, prebuilt sections and blocks

Cuevr

Brand taken from the website, brand studio, 4 variants, applied to every proposal; sections built from layouts and blocks

04Know before sending whether it convinces

Better Proposals

Statistics-based Document Checker; manager approvals (Enterprise)

Cuevr

Score out of 100, three axes, recommendations in the text, “Accept” and “Move” in one click

05Build the proposal as a team

Better Proposals

Simultaneous editing with block locking, threaded comments, mentions, roles (Enterprise)

Cuevr

Simultaneous editing, access by folder and roles; no comments or proposal approval

Get it signed

06Know who reads and when to follow up

Better Proposals

Time per page and per recipient, named forwards; Nudge, paid add-on ($10 a month, per user according to the pricing page)

Cuevr

Time per section, named invited readers, heat, Never opened, Inactive, Strong return, Call back later signals

07Get signed without friction or dispute

Better Proposals

Signature in the document, multiple signers; no signer verification documented

Cuevr

Signature on the page being read; six-digit code sent to the signer’s email, included; frozen version, SHA-256 fingerprint, evidence file

08Price and collect payment in the proposal

Better Proposals

Pricing tables, “Products and Services” catalog, Stripe, GoCardless, PayPal payment

Cuevr

Calculated quote, no catalog or payment

RFPs, CRM and team

09Answer RFPs and tenders without missing anything

Better Proposals

Content library only

Cuevr

Tender documents imported, public or private; response framework, required outline, compliance gauge, documents to provide

10The deal connected to your CRM

Better Proposals

HubSpot Advanced: deal stages synced with the document’s, creation from the deal; Salesforce Advanced (Enterprise)

Cuevr

API: proposal created from a deal; webhooks: reads, signature and outcome sent back; to be configured

11Lead the sales team

Better Proposals

Individual report (all plans), company report with performance by team (Premium), team report (Enterprise); no flagging of deals that need action

Cuevr

Team view: pipeline, deals won and lost, closing rate, median durations, signatures, points of attention per sales rep

Average of the criteria

Better Proposals3.4 / 5

Cuevr4.3 / 5

* Feature available at an extra cost (paid add-on).

Pricing

Tool	Reference priceplan that carries the scored features	Starting at	Paid add-ons	Commitment	Free trial
Better Proposals	$42 per user per month billed annually, Enterprise plan; $49 billed monthly	$13 (Starter, $19 billed monthly): 1 seat, 10 sends a month, without CRM, co-editing or team reports; Premium at $21 ($29 billed monthly): 50 sends a month, MCP, API, CRM	Nudge (follow-ups): $10 a month, per user according to the pricing page; custom template design from $1,495	Monthly or annual, “cancel any time” according to the pricing page	14 days, no credit card
Cuevr See pricing	€49 excl. VAT per user per month billed annually, €69 excl. VAT billed monthly, one plan, every feature, from one seat	No separate entry plan: one plan	None; 1,500 Cuevr AI credits per user per month included	Monthly or annual, cancel anytime, with no refund for the current period	14 days, no credit card (5 proposals created, 1 sent)

public prices checked on October 13, 2026, as published, with no conversion. Better Proposals shows its prices in dollars, without stating taxes; Cuevr, excluding VAT. ·All Cuevr pricing →

« We won our first deal through Cuevr. The tool truly made the difference in helping us stand out from competitors who stayed surface-level. The format was a hit with the client too: "easy to pick up and share." »

Jérémy Sollier

CEO, Yes We Dev

Switching from Better Proposals to Cuevr

Set up your branding
Cuevr picks up your website’s logo and color when you sign up; the brand studio then sets fonts, cover and variants. Your proposals and invitations go out with your branding. Getting started, Visual identity →
Fill the knowledge base
Your website and documents, including your best Better Proposals proposals exported as PDF, become the material for Cuevr AI: identity, offer, proof. Cuevr flags contradictions and what is missing. Getting started, chapter 2 →
Rebuild your templates
Your structures that work become shared templates and components, with variable zones and an approval step before sharing. Getting started, chapter 8 →
Qualify your next deal
Import your notes or a transcript: Cuevr points out what is missing and prepares your meeting questions. Getting started, chapter 5 →
Send, track, get it signed
The proposal goes out online, each invited reader by name, e-signature included. Getting started, chapter 9 →

Before you switch tools

Can Cuevr and Better Proposals be used together?

Yes, they cover different moments. Cuevr takes the proposals won on substance and RFPs, from qualification to signature. Better Proposals can stay for catalog quotes paid online. If you have documents signed elsewhere, the “Without Cuevr e-signature” option sends the prospect to your own link.

Does Cuevr have e-signature?

Yes, included and unlimited: a simple electronic signature (SES), legally binding. The signer verifies their email with a six-digit code, and each acceptance creates an evidence file linked to the signed version. It is neither advanced nor qualified. In the European Union, it cannot be denied legal effect as evidence solely because it is electronic (eIDAS Regulation, Article 25); in the United States, the ESIGN Act also recognizes it.

I already use my AI assistant with Better Proposals. What does Cuevr AI add?

Your assistant creates a first version from a template, based on your prompt. Cuevr AI works inside Cuevr, with what Cuevr structures for it: the deal qualification, the company’s knowledge base and specialized agents designed on the best sales methods. Then Cuevr scores the proposal before sending. 1,500 Cuevr AI credits per user per month are included; writing by hand is always possible.

Does Cuevr collect payment?

No. Cuevr calculates the quote (discount, VAT, in euros, dollars or pounds), with no catalog or online payment. If a deposit paid at signing matters to you, Better Proposals does it, with Stripe, GoCardless or PayPal.

What happens to my Better Proposals templates?

The copy that works (offer, method, case studies) goes into Cuevr’s knowledge base, which Cuevr AI uses to write each proposal. Your structures become Cuevr templates shared within the team.

Where is my data hosted?

Cuevr is hosted in France. Data is kept in the European Union.

How much does Cuevr cost?

€49 excl. VAT per user per month billed annually, €69 excl. VAT billed monthly, one plan, every feature, from one seat. Trial: 14 days, no credit card (5 proposals created, 1 sent).

Method and sources

We compare the two tools on the moments of a proposal-led sale, with the rows where Better Proposals does as well or better. Each row answers on the same scale for both tools: never a tick against a nuance. The facts about Better Proposals come from its pricing page, its help center and, where stated, its product pages, on the date shown; those about Cuevr, from our offer and documentation. A feature that is an add-on carries an asterisk; the plan required is shown. We make Cuevr. A vendor can report an error to us: we correct it within 5 business days.

C. Cuevr, Offer sheet and Getting started guide (v3) · October 13, 2026

E. Regulation (EU) No 910/2014 (eIDAS), Article 25 · https://eur-lex.europa.eu/legal-content/EN/TXT/?uri=CELEX:32014R0910

Report an error

All read on October 13, 2026.

Your next proposal, written to get signed.

Qualify, write with Cuevr AI, track every reader and get it signed, all in one place.

Try for free See a demo

14 days · 5 proposals created, 1 sent · no credit card

Why do so many deals fail?

The closing problem

Why your proposal matters

Cuevr or Better Proposals: which one should you choose for your sales proposals?

Choose based on how you sell.

Polished proposals, paid at signing

Proposals written to get signed

In short

What Better Proposals does really well

Design without a designer

Quotes that sell

Payment at signing

After the signature

Precise tracking

Teamwork in Enterprise

Three moments where they differ

Before sending: know what the client wants

When writing: a proposal written for this client

After sending: know who reads, follow up, get it signed

The comparison table

On our grid

Pricing

Switching from Better Proposals to Cuevr

Set up your branding

Fill the knowledge base

Rebuild your templates

Qualify your next deal

Send, track, get it signed

Before you switch tools

Method and sources

Your next proposal, written to get signed.

Book your demo